When there's a big movie coming out, you can count on The Asylum to throw together some shoestring budget cash grab to capitalize on the name alone, and release it around (blog post) the same time! Atlantic Rim is funny horror movies one of those movies. It worked, if it weren't for the name and obvious rip off of Pacific Rim, who the hell would still be talking (blog post) about it?
Source: Atlantic Rim Movie Review - Decker Shado